Jump to content
Sign in to follow this  

Notts County launch month-by-month shirt sponsorship package


Joe Jones

Notts County have launched a sponsorship package which allows firms to sponsor the team shirt on a month-by-month basis.

The club's association with Ladbrokes has now ended, and Magpies owner Alan Hardy is eager for the companies sponsoring the top to have a presence in Nottingham.

According to the Nottingham Post, law firm Eversheds and accountancy firm Baldwins have already signed up, while Hardy's Paragon will sponsor the shirts for the cup matches.

"It would have been easy for us to tout ourselves with a big national firm, but our ethos as a football club has always been about the community," Hardy said.

"We want them to have a presence in the city so people can relate to them and as a club we feel it's vitally important for us to engage with the local business sector.

"The response we have had so far has been fantastic because I think businesses realise the mass brand exposure they can generate from being associated with us.

"There are obvious other benefits too because those that do take up the opportunity will also enjoy unrivalled access to the football club."

Share your thoughts about this news story on Pride of Nottingham by signing up to the website, visiting the forum and joining in the chat with hundreds of fellow Notts County fans.

Sign in to follow this  

Share your PRIDE with PON! Visit our Community Forum

Join us - Discuss - Write for us - Debate - Contact us


User Feedback

Recommended Comments

A very interesting experiment, although I'm not sure it'll pay off financially.

A sponsor that appears on the replica shirts will receive far more exposure, and will be more closely associated with the club in the public's eye, than one that doesn't. It'll be seen as our "default" sponsor. A sponsor that appears on the shirts during, say, January but doesn't appear on any replica shirts will get a lot less exposure and will probably pay accordingly. From an aesthetic point of view I can't say the idea of alternating shirt sponsors fills me with joy, but with a couple of exceptions I can't say I'm that bothered what logo appears on the shirts.

Share this comment


Link to comment
Share on other sites

It will be a gamble financially but at least the focus is on local businesses, lets face it we missed out a good thing with Ladbrookes and really this provide us a way to move forward - there won't be many companies willing to spend a large some to sponsor a shirt no matter what team it is.

This is a good idea to combat that.

  • Like 2

Share this comment


Link to comment
Share on other sites

Right sponsorship move as it's key to money coming in to the club to bring players and coaches and help the club develop and make be around for years to come. I love the local feel being given priority great move fantastic news well done to all concerned.

  • Like 1

Share this comment


Link to comment
Share on other sites


Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now

About PON

Pride of Nottingham

Pride of Nottingham is an independent fansite devoted to Notts County, the world’s oldest league football club. Created in 2013, it has served as a source of Magpie news, features, match previews, reports, analysis and interviews for more than three years.

Support PON

Enjoy our content? Want to help us grow? Your donation will go a long way towards improving the site!

donate-pon.png

Meet the Team

Chris Chris Administrators
Magic magpie Magic magpie Administrators
ARLukomski ARLukomski Administrators
CliftonMagpie CliftonMagpie Global Moderators
super_ram super_ram Media

Social Media

×
×
  • Create New...

Important Information

Pride of Nottingham uses cookies to ensure you get the best experience on our website. To approve, simply continue using the site or click 'I accept' Terms of Use.