I do think Notts shouldn't be a test case for proving sustainability. Owners of clubs have always been expected to either lend their money to a club to achieve more lucrative times by getting promotion or asking for third party investment into a club, or alternatively creating more shares & inviting investment that way. The owners are either trying to make the club sustainable because it makes good business sense or they don't have any spare cash to further fund the club. Quoting from @Wheelbarrow repair man post when the statement included "LESS RELIANT ON OWNER FUNDING AND TRADITIONAL INCOME STREAMS" it tells me that the transfer money is being used to fund wages, & off the field funding instead of being plowed back directly into buying players..